![Fortified strategy icon and king chess piece](http://fortifiedmarketing.ca/content/user_files/2015/08/Fortified-What-Page-Strategy.jpg)
We create marketing strategies and put them into action.
The conception and execution of a marketing plan is an art and a science.
It also happens to be our area of expertise.
This is our marketing strategy process.
![](http://fortifiedmarketing.ca/content/user_files/2016/02/fortified-divider-1024x59.png)
It all starts when you meet Taro. Odds are it will be at a coffee shop because he’s kind of addicted to lattes.
![Fortified cup with coffee icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-coffee.png)
He’ll probably ask questions. Lots of questions.
![questions icons](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-questions.png)
Your answers will help him understand your business and guide his research.
![binoculars icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-guide.png)
You’ll reconvene again, probably at a coffee shop, where he will ask you even more questions.
![questions icons](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-questions-2.png)
Then, Taro will go back to his office (AKA “the situation room”) and make a double shot of espresso while he listens to his classical music playlist – his pre-strategy ritual.
![Vinil player and coffee icons](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-preritual.png)
No one really knows what happens in between, but Taro will emerge from the situation room with a solid marketing strategy.
![Lamp with brain icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-idea.png)
You’ll both meet again, and this time, he comes bearing something. Behold, A marketing plan!
![Notebook icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-plan.png)
You’ll say “This is fantastic!”
![Happy face icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-fantastic.png)
Taro will say “It was the espresso.”
![Coffee icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-coffee-2.png)
Your business will never be the same again!
![Arm icon](http://fortifiedmarketing.ca/content/user_files/2015/08/fortified-marketing-strategy-strong.png)
We don't leave you hanging
We’ve created a solid marketing strategy and written you a great plan…. Now what? We help you to implement it. Afterall, we’re your new marketing department, remember?
strategy
tactical
strategy
tactical
We don’t leave you hanging
We’ve created a solid marketing strategy and written you a great plan…. Now what? We help you to implement it. Afterall, we’re your new marketing department, remember?
strategy
tactical
View our Tactical page to see how we help put plans into action.
Tactical
Need a new marketing strategy? Get in touch.
We’d be happy to discuss how we can transform your business.
Need a new marketing strategy? Get in touch.
We’d be happy to discuss how we can transform your business.
![Fortified Marketing logo](http://fortifiedmarketing.ca/content/user_files/2015/08/Fortified-Marketing-Logo-1.jpg)