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6 Reasons Why You Should Be E-mail Marketing

6 Reasons Why You Should Be E-mail Marketing

by Taro Abarbanel-Uemura | Mar 14, 2016 | Tactical, Web

“E-mail marketing is among the very few marketing activities, like social media, that allows for a high level of tolerable frequency. And frequently is the only way to tap into someone’s top-of-mind awareness.”

E-mail Marketing: 4 common assumptions that are undeniably false.

E-mail Marketing: 4 common assumptions that are undeniably false.

by Taro Abarbanel-Uemura | Mar 7, 2016 | Tactical, Web

[…] as always, the quality over quantity argument reigns supreme, especially in the context of e-mail marketing.

Social Media No-Nos: Stop doing these 6 things on social media

Social Media No-Nos: Stop doing these 6 things on social media

by Taro Abarbanel-Uemura | Feb 29, 2016 | Social, Tactical, Web

“Those who truly love and believe in what your business offers will support you through word of mouth and sales. There’s no need to ASK them to do it.”

Optimizing Website Images for SEO: Annoying but totally worth it.

Optimizing Website Images for SEO: Annoying but totally worth it.

by Taro Abarbanel-Uemura | Feb 10, 2016 | Tactical, Web

Spend the time optimizing your images, so that your visitors don’t spend the time waiting for your site to load (because they often don’t).

What Your New Year’s Marketing Resolution Should Be For 2016

What Your New Year’s Marketing Resolution Should Be For 2016

by Taro Abarbanel-Uemura | Dec 27, 2015 | Strategy, Tactical

With 2016 fast approaching, it won’t be long before the 31st rolls around and everyone will be asking you what your New Year’s resolution is. Well? Have you given it any thought?

What Japan Taught Me About the Right Way to Do Business: Provide exceptional service

What Japan Taught Me About the Right Way to Do Business: Provide exceptional service

by Taro Abarbanel-Uemura | Nov 15, 2015 | Strategy, Tactical

The businessman in me couldn’t help but pick up on the curious differences between Japanese and Western business culture. They fascinated me and I figured they would fascinate you too.

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