by Taro Abarbanel-Uemura | Nov 9, 2016 | Brand, Strategy, Tactical
As the search for information occurs almost exclusively within the digital space nowadays, companies that operate in the tourism industry should have a marketing strategy that is digitally focused. Here are a few ideas that should be considered: search engine optimization (SEO), website translation, engaging online content, quality & quantity of reviews, customer retention.
by Taro Abarbanel-Uemura | Oct 31, 2016 | Brand, Research, Social
Free stock photography will save you money, time, and adds high-quality visual appeal to your marketing content.
by Taro Abarbanel-Uemura | Oct 24, 2016 | Brand, News, Research, Social, Strategy
Having a Millennial on your team opens up an opportunity for innovation and creativity. Not only do Millennials multitask a lot better than previous generations, they often think outside of the box and are extremely tech-savvy. Forward-looking employers are embracing the next generation. They are working with Millennials, leveraging their unique characteristics to help move their business in the right direction. There are a number great things about working with Millennials. Understanding these qualities and knowing how to use them can greatly benefit your business.
by Taro Abarbanel-Uemura | Oct 17, 2016 | Brand, Marketing Meetups, Social, Strategy
Your office can be wherever you have Internet access and feel productive enough to work. These 5 Ottawa meeting spots promise productivity and good coffee.
by Taro Abarbanel-Uemura | Oct 10, 2016 | Research, Strategy, Tactical
Anything that directly affects how much you earn is worthy of your time, careful consideration and testing […] there is no stronger determinant of revenue than price.